~~ STAR Plus and Gul Khan (4 Lion Films) bring to you Ishqbaaaz, premiering on 27th June at 10 pm on STAR Plus ~~
Mumbai, 14th June 2016: They are rich! They are powerful! They are the most talked about eligible bachelors in the country! They are the Oberoi Brothers, Omkara, Rudra and Shivaay. Three handsome heirs of a colossal business Empire, who have been bred with power, wear taste and attitude with innate flair and walk knowing that they simply own the world.
After years of creating iconic and exceptional stories, STAR Plus is ready to give the audience a larger than life canvas with“Ishqbaaaz” that is a diffusion of vivid emotions like love and hate, revenge and redemption. Produced by Gul Khan under her banner4 Lions Films, the show is slated to go on air from 27th June at 10 pm on STAR Plus.
Set in the backdrop of Mumbai, the Oberois are the modern day equivalent of Indian royalty who reek power and glamour but it is the bond between the current generation Oberoi brothers that is at the heart of the story of “Ishqbaaaz”.
Shivaay Oberoi played by Nakuul Mehta lets his mind rule over his heart. A cut throat businessman for whom business and family lineage means everything, Shivaay strives to be the most powerful man in the world wearing his arrogance and pride on his sleeve. One can come face to face with his humane side only when he is with his siblings.
Omkara Oberoi played by Kunal Jaisingh is an artist in his entirety and equally charismatic as his elder brother. He is caustic and blunt in his approach, a trait most artists possess but at the same time he is chivalrous and compassionate to people around him. His love for his brothers’ remains unconditional despite some difference of opinion he may have with the older one.
Rudra Oberoi played by Leenesh Mattoo is the youngest, most handsome and the ultimate modern day metrosexual male who makes his way to a woman’s heart with his charming looks and his penchant for cooking. Vanity, thy name is Rudra, is a line that is written just for him. His wandering ways at times do land him in trouble but then his brothers always come to his rescue.
Sharing his thoughts on the new show, Star Plus spokesperson said, “Star Plus has always presented and represented stories which project Nayisoch. Contrary to the prevailing belief of youngsters being indifferent to family ties, in our latest offering Ishqbaaaz, the younger generation has been shown as the ones who value family bonds and relationships and are instrumental in keeping the family united. Ishqbaaaz is our endeavor to continue to showcase content that will live up to what we promised our viewers RishtaWahiSochNayi.”
The multi starrer will also see Siraj Mustafa, Mahesh Thakur, MreenalDeshraj and Reyhna Malhotra.
“Ishqbaaaz” will recreate the 70 mm experience on television with its multi-layer stories and interesting and distinctive characters. Catch the Premier on 27th June at 10 pm on STAR Plus!
About Star India
Star India has defined the Indian media landscape for over two decades and today is one of the country¹s leading media conglomerates, reaching approximately 650 million viewers a month across India and more than 100 other countries. Star generates 20,000 hours of content every year and broadcasts 40+ channels in 8 different languages, reaching 9 out of 10 C&S TV homes in India.
The network¹s entertainment channel portfolio includes Star Gold, Channel V, Star World, Star World Premiere HD, Star Movies, Star Movies Select HD, FX, Star Utsav, Life OK, Movies OK and Star Plus, India’s No. 1 Hindi General Entertainment Channel. It has a leading presence in regional broadcasting as well, through a bouquet of affiliate channels which includes Star Jalsha, Jalsha Movies, Star Pravah, Asianet, Asianet Plus, Suvarna, Suvarna Plus, Vijay and now Maa. It is also present in the Indian movie production and distribution space through Fox Star Studios, an affiliate joint venture company.
STAR India is making quantum leaps in transforming sports in the country by leveraging the group’s strengths in superior content and audience engagement. STAR’s sports business has grown rapidly to 8 channel properties (STAR Sports 1, 2, 3, 4 and STAR Sports HD1, HD2, HD3 and HD4), making it the leading sports network in the country.
With our viewers on the move, Star is set to drive the agenda on digital content consumption in the country. starsports.com has redefined the future of sports consumption in India and now hotstar.com brings your favourite TV shows, movies and sports in one destination.
Star India is a fully owned subsidiary of 21st Century Fox.
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